Any video, anywhere: HD for the masses

March 01, 2008

Any video, anywhere: HD for the masses

Given the constantly proliferating volume of available video, wouldn't it be great if a single device could handle all the necessary formats?

The problem: Multiple
video formats, resolution, power conservation, and many other challenges make
it very difficult to design multimedia wireless ICs. An engineer designing a
multimedia mobile device can quickly become overwhelmed with all the options.

The solution:
Multiformat decoders enable mobile devices to handle a wide array of video from
multiple sources. While developing such decoders can be daunting, commercially
available Intellectual Property (IP) can help shorten design time and reduce
risk.

Any video, anywhere: HD for the masses

We have moved into an age where video is everywhere: Web 2.0,
VoIP, mobile video, and embedded devices. Digital cameras allow us to capture
still and motion video and then upload it to enable immediate distribution
around the globe. New multimedia devices are emerging, giving rise to new
distribution methods that let viewers access all this new video.

Given the constantly proliferating volume of available video,
wouldnít it be great if a single device could handle all the necessary formats?
Using multiformat decoder hardware and software, mobile device manufacturers can
deliver the playback performance needed to make video on mobile devices as
compelling as it is on the desktop.

On2 Technologies provides the latest in multiformat video
encoding/decoding IP and software. On2ís codecs deliver Internet-based video
content through applications and services provided by companies such as Adobe,
Apple, Skype, XM Satellite Radio, and others. With wireless Internet access
becoming faster and more affordable than ever before, mobile consumers now have
unfettered access to this content. The companyís proprietary (VP6, VP7) and
standards-based (MPEG-2, MPEG-4, H.263, H.264, VC-1) codecs dominate, with more
than 1 billion deployments on the Internet and upwards of 200 million in mobile
devices. On2 is also proven in silicon, with more than 25 leading semiconductor
manufacturers globally.

In the future, new technology will continue to improve video
quality, and as it evolves, will produce new formats, making the design challenges
even greater. As consumers increasingly expect the full HD experience, companies
like On2 are poised to provide the technologies for unique mobile video
experiences.

Quick facts

On2 Technologies, Inc.
Founded: 1992
Management: Bill Joll, president and CEO
Headquarters: Tarrytown, NY
URL: www.on2.com

OpenSystems Publishing
Categories
Uncategorized