Embedded Executive: Zach Bonefas, Automation Technology Leader, John Deere

By Rich Nass

Executive Vice President

Embedded Computing Design

August 11, 2021

Embedded Executive: Zach Bonefas, Automation Technology Leader, John Deere

John Deere is obviously a leader in the agriculture space. Most of us know the company for its tractors, and products that are related to farming, etc. However, it’s come to my attention that AI is now front and center in many of the company’s products, particularly for “precision farming.” I found this surprising and interesting. How and why that’s happening is where I started with Zach Bonefas, an Automation Technology Leader at John Deere in this week’s Embedded Executives podcast.

 
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John Deere

One John Deere Place
Moline, Illinois 61265

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

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